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Kingston Technology Releases 512-MB microSD Cards to Support Growing Demand for Mobile Phone Expansion Memory
Larger capacity cards enable applications, backup storage on advanced wireless devices.

CTIA Wireless Show, Las Vegas, NV, Booth #NH 5236 -- April 5, 2006 - Kingston Technology Company, Inc., today announced the addition of 512-MB microSD expansion memory cards to further enhance its growing line of mobile memory solutions. The increased capacity and format is essential for users of current and next generation multifunction mobile phones that require more memory to power premium features such as MP3 players, video functionality, high-quality cameras and 3-D gaming.

"As multifunction Smartphones gain acceptance in the domestic marketplace, consumers will find content and applications from online mobile portals that they want to own and use on their phones. With today's advanced video compression techniques, for example, a single 512-MB card can hold several full-length movie downloads," said Keyla Velazquez, mobile media product manager, Kingston®. "And as consumers upgrade their handsets, a 512-MB microSD memory card is ideal for backing up address books, photos, contacts, data files and ringtones," added Velazquez.

"From digital music to 3D gaming to TV and video, multimedia is emerging as a clear driver for the future growth of the mobile phone market. Without sufficient storage, however, users will be unable to fully leverage the multimedia-rich, advanced mobile phones now coming to market," said David Linsalata, research analyst, IDC.

Kingston's new microSD cards ship bundled with a Secure Digital (SD) adapter for use as a full-size SD card. To protect against accidental data loss, the adapter has a built-in write-protect switch. The 512-MB capacity card follows the 256-MB microSD first announced during the Consumer Electronics Show in January. Larger capacities will continue to follow as device and mobile content needs dictate.

Kingston microSD Cards
Part Number Capacity and Features MSRP (U.S. only) Prices subject to change.
SDC/256 256-MB microSD card $27.00
SDC/512 512-MB microSD card $45.00

Kingston microSD Features and Specifications:

Capacities — 256 MB, 512 MB
Dimensions — .43" x .59" x .039" (11mm x 15mm x 1mm)
Speed Rating** — 8.8 MB/sec. read rate; 6.5 MB/sec. write rate
Operating Temperature — 32° F to 140° F (0° C to 60° C)
Storage Temperature — -4° F to 185° F (-20° C to 85° C)
Weight — 0.04 lbs. (1.41g)
Standardized — complies with SD Association specification standards
Ultra-Portable — extremely small footprint design
Versatile — when combined with the included adapter, can be used as a full-size SD card
Simple — as easy as plug-and-play
Reliable — lifetime warranty

Given the myriad of expansion memory formats selected by wireless handset makers, Kingston offers a variety of mobile memory solutions, ranging from miniSD, microSD, and MMCmobile cards, in addition to the standard SD and MMCplus cards currently used for memory expansion purposes in some multifunction mobile phones. Kingston’s online Memory Finder at www.kingston.com/flash makes it convenient to locate the best memory product for mobile devices and their applications.

About Kingston Technology Company, Inc.

Kingston Technology Company, Inc. is the world’s largest independent manufacturer of memory products. With manufacturing facilities operating in Fountain Valley, California; Malaysia; Taiwan; and China, Kingston supports all memory processing functions from receipt of wafer through to completed module. Kingston serves a network of distributors, OEMs, and retail customers in more than 3,000 locations worldwide. For more information, please call (800) 337-8410, or visit www.kingston.com.

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Editor’s Note: For additional information, evaluation units or executive interviews, please contact Heather Skinner, Kingston Technology Company, Inc. 17600 Newhope Street, Fountain Valley, CA USA 92708, (714) 438-1817 (Voice). Press images can be found in Kingston’s press room at kingston.com/press/default.asp

Kingston and the Kingston logo are registered trademarks of Kingston Technology Corporation. All rights reserved. All other marks may be the property of their respective titleholders.

* Some of the listed capacity is used for formatting and other functions and thus is not available for data storage. For more information, please consult Kingston’s Flash Memory Guide at Kingston.com/Digital_Media_Guide.

** Speed may vary based on host hardware, software and usage.

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