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Kingston Enters Portable Media Player Market with Introduction of K-PEX
 Built-in 1 GB/2 GB Memory and miniSD Memory Slot Provide High Storage Capacities for Music, Video and Photos
Fountain Valley, CA – August 2, 2006 – - Kingston Technology Company, Inc., the independent world leader in memory products, today announced its new line of Portable Media Players (PMPs). With its highly stylized design and ultra-slim form factor, K-PEX (Kingston Portable Entertainment eXperience) allows users to watch videos, listen to music, play video games and store/view photographs. The Kingston K-PEX is currently available in the North America, Latin America and Asia/Pacific Rim.
With the launch of K-PEX, Kingston is leveraging its 18-year leadership position in the memory module market to bring new Portable Media Player technologies to market.
Kingston’s K-PEX will be available with embedded memory capacities of 1 GB and 2 GB and will provide a miniSD slot for easy downloads of music, video and photographs directly onto the memory card. K-PEX will be available as a complete kit and include a USB 2.0 cable, USB host cable, line-in cable, earphones, transcoder software CD, protective cover, lanyard, comprehensive user manual, and quick start guide. As a special promotion, Kingston will ship the first 4k 2GB players bundled with a Free Kingston miniSD card. K-PEX will have a Manufacturer’s Suggested Retail Price (MSRP) of $129.99 (1 GB) and $179.99 (2 GB).
“K-PEX allows us to leverage our reputation in the memory business while maximizing established relationships with NAND suppliers which ultimately results in a high quality, multi-functional multimedia player for consumers,” said Jean Wong, Flash product manager, Kingston. “By adding an expandable card slot to the K-PEX, we offer today’s consumer a high quality product with the flexibility to expand media libraries at an affordable price,” Wong added.
The new portable media player, with its super-slim, lightweight design, makes it easy and convenient to transport for use on planes, in the car, at home or in the office. The new PMP offers a number of unique features including a multi-region FM radio. Its high resolution, 2-inch color LCD video screen makes viewing videos and photographs easy on the eyes. Measuring 3.7 x 1.8 x .57-inches and weighing a mere 2.2 ounces, the new K-PEX Portable Media Player can playback most popular formats including MP3, WMA, OGG and WAV audio; MPEG 1&2, AVI, WMV and ASF video, JPEG image formats, and TXT documents.
About Kingston Technology Company, Inc.
Kingston Technology Company, Inc. is the world’s largest independent manufacturer of memory products. Kingston designs, manufactures and distributes memory products for desktops, laptops, servers, printers, and Flash memory products for PDAs, mobile phones, digital cameras, and MP3 players. Kingston has manufacturing facilities in California, Malaysia, Taiwan, China and sales offices in the United Sates, United Kingdom, Europe, Russia, Australia, Taiwan, China, and Latin America. For more information, please call (800) 337-8410 or visit
www.kingston.com.
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Editor’s Note: For additional information, evaluation units or executive interviews, please contact Heather Skinner, Kingston
Technology Company, Inc. 17600 Newhope Street, Fountain Valley, CA USA 92708, (714) 438-1817 (Voice). Press images can be found in
Kingston's press room at kingston.com/press/default.asp
Kingston and the Kingston logo are registered trademarks of Kingston Technology Corporation. All rights reserved. All other marks may be
the property of their respective titleholders.
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