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Kingston CompactFlash Ultimate Named Official Memory Card For 86th Annual Miss America Competition
Bruce Vartan Boyajian Celebrates 30 Years Capturing the Crowning; Photographer is Profiled in “Look Who’s Using Kingston”
Fountain Valley, CA — (January 30, 2007) -- Kingston Technology Company, Inc., the independent
world leader in memory products, announced that its line of CompactFlash® Ultimate cards took to the stage last night
at the Planet Hollywood Resort and Casino in Las Vegas when the new Miss America 2007, Miss Oklahoma Lauren Nelson, was
crowned. Official event photographer Bruce Vartan Boyajian selected Kingston® 133X CompactFlash Ultimate cards
to record his 30th consecutive year photographing the crowning of the new Miss America and every moment of the four day
competition.
“Covering the Miss America competition is an exhaustive and all-consuming process. There are the expected
moments, the candids, and of course that all important shot – nabbing the expression of the new Miss America at the
exact time she realizes she’s the winner,” said Boyajian. “There’s no more important moment in the
competition than when the new Miss America is crowned. I need to be right there with camera and memory card ready
to shoot. Kingston is my choice for memory cards because performance must be flawless, and I need to have total faith
that my memory cards will do their job, so I can do my job. Kingston provides one of the fastest write speeds on the
market, and the higher capacity format means less time changing cards and more time shooting.”
Kingston’s line of CompactFlash Ultimate cards boast a write speed of 133X and have been specifically engineered
to meet the performance needs of professional and advanced amateur photographers. Each card is loaded with
Ontrack® EasyRecovery™ Professional 6.1 software. EasyRecovery helps photographers quickly retrieve lost
photos in the unlikely event that a file becomes corrupted or accidentally deleted.
“More and more top professional photographers around the globe are using Kingston Ultimate cards to snare those
‘can’t miss’ moments,” said Joe Teng, Flash memory product manager, Kingston. “Whether
for personal or professional use, when the stakes are high these cards are the hands down choice. We’re proud
to work with the Miss America Organization and photographers like Bruce Boyajian. He’s essentially put his
reputation in our hands and we are excited to be part of this wonderful event.”
In addition to providing CompactFlash cards, Kingston is giving each of the 52 contestants a custom co-logo 2GB
DataTraveler® USB drive and personalized t-shirt. Art McMaster, president and CEO, Miss America Organization, says,
“Kingston is the perfect partner for an event such as the Miss America scholarship competition — where photos
are an indispensable part of recording memories. The contestants love the USB drive and I’ve been watching them
save and share photos and memories using this handy storage device. We’re creating history and Kingston is the
media card recording the moments.”
To honor the work of the Miss America Organization, Boyajian, and future photographers, Kingston has created a new online
profile page titled “Look Who’s Using Kingston.” Visit www.kingston.com
to learn more.
Kingston’s CompactFlash Ultimate cards are 100 percent tested and backed by a lifetime hardware warranty and 24/7
live technical support. Kingston USB drives are backed by a five-year warranty and the company’s legendary service
and support.
About Kingston Technology Company, Inc.
Kingston Technology Company, Inc. is the world’s largest independent manufacturer of memory products. Kingston
designs, manufactures and distributes memory products for desktops, laptops, servers, printers, and Flash memory products
for PDAs, mobile phones, digital cameras, and MP3 players. Kingston has manufacturing facilities in California, Malaysia,
Taiwan, China and sales offices in the United Sates, United Kingdom, Europe, Russia, Australia, Taiwan, China,
and Latin America. For more information, please call (800) 337-8410 or www.kingston.com.
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