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Kingston Technology Strikes Chord with eMusic To Enhance Mobile Phone Music Harmony
10 Free Songs Preloaded on 1GB microSD Card + USB Reader; 50 Bonus Music Tracks Available with eMusic Trial
Fountain Valley, CA -- (July 23, 2007) -- Kingston Technology Company, Inc., the independent world leader in
memory products, today announced it is working with eMusic, the worlds largest retailer of independent music
and the worlds number two digital music service, to launch a special 1GB microSD card package with a USB reader
and 10 free preloaded songs. Also included is an eMusic trial subscription offer for 50 additional free MP3
music tracks for mobile consumers.
With the Kingston eMusic preloaded card/reader combo, consumers with MP3-enabled phones, MP3 players, or other
devices using microSD expansion memory have an opportunity to enjoy full music mobilityinstantly, said Wendy
Lecot, Flash memory marketing manager, Kingston. The combined convenience of the USB reader and storage capacity
of the microSD card lets users easily search eMusic, download and copy to the memory card and take their tunes
with them, added Lecot. This practice, known as side-loading, streamlines how users acquire music and offers
greater flexibility for enjoying music files on any device that accepts microSD cards.
eMusic provides all of its tracks in the universally compatible MP3 format that allows for easy transfer to any PC,
digital device, MP3-enabled mobile phone or expansion memory card. Once consumers experience the Kingston eMusic
microSD card they can sign up for a free eMusic trial, explore our catalogue of 2.5 million tracks and get 50 free
music downloads to keep just for checking it out, said Greg Hohman, Vice President of Business Development
and Emerging Markets, eMusic.
Shipping immediately, the Kingston eMusic 1GB microSD USB Reader+Card combo, Kingston part #: (FCR-MRB+SDC/1GB-MEC)
has an MSRP of $29.99 and is available initially from Buy.com and mobile/wireless distributors.
In addition to receiving 10 free bonus tracks on their microSD card, consumers who subscribe to eMusic through the
Kingston product can download 50 free songs onto their Flash memory card with a free 14-day eMusic trial subscription.*
About eMusic
eMusic (http://www.emusic.com) is the worlds leading digital retailer
of independent music, second only to iTunes in
number of downloads sold. The eMusic Web site offers a global catalogue of more than 2.5 million tracks from established
and emerging artists in every genre from the worlds leading independent labels. Created by music experts for music
fans, it features award-winning editorial content, a vibrant online community and unrivaled music discovery tools.
A subscription-based service that offers 25 free downloads at sign-up, eMusic gives consumers an inexpensive, low-risk
way to explore great new music they wouldnt find otherwise, and unlike other download services, its universally
compatible MP3 files play on any device including the iPod. Based in New York with an office in London,
eMusic.com Inc. is wholly owned by Dimensional Associates, Inc., the private equity arm of JDS Capital Management, Inc.
About Kingston Technology Company, Inc.
Kingston Technology Company, Inc. is the worlds largest independent manufacturer of memory products. Kingston designs,
manufactures and distributes memory products for desktops, laptops, servers, printers, and Flash memory products for PDAs,
mobile phones, digital cameras, and MP3 players. Through its global network of subsidiaries and affiliates, Kingston has
manufacturing facilities in California, Malaysia, Taiwan, China and sales representatives in the United States, Europe,
Russia, Australia, New Zealand, India, Taiwan, China, and Latin America. For more information, please call 800-337-8410
or visit www.kingston.com.
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