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Kingston Technology Partners with MyMemory to Launch Memory Vending Machines
[10 April 2006] - Kingston Technology, the world's leading independent memory manufacturer and specialist
retailer MyMemory Limited, today unveiled a Flash memory vending machine dedicated to exclusively selling Flash memory products
using chip and pin at the North Terminal, Gatwick Airport. The joint venture will see Kingston Technology’s comprehensive range
of Flash memory products including; SD cards, CompactFlash cards and DataTraveler USB drives sold via MyMemory vending machines
in high-traffic public spaces across the UK.
MyMemory vending machines will be placed in all major airports, mainline stations and underground stations, with
additional high-traffic venues to follow later in the year. The move to vending machines is in direct response to changing
consumer lifestyle habits, a greater emphasis on convenience and increased demand for high capacity Flash memory products.
Ann Keefe, Director of Sales UK & Ireland at Kingston Technology believes that responding to customers needs has always been the
key to Kingston’s success, “Our consumers are telling us they want greater storage capacity for their mobile phones, digital cameras
and USB drives to store music, images, games, videos and personal data.” She continues, “They want instant access to SD cards and
USB drives as they need them 24/7, so vending machines in public spaces was the most obvious solution. We’re delighted to be working
with industry leader MyMemory to meet this growing demand.”
MyMemory Limited will be responsible for stocking the vending machines on a daily basis and will monitor sales remotely using new
telemetry technology. MyMemory’s unique memory selector will be integrated into all vending machines to give customers the confidence
they are purchasing the correct memory card for their device.
Karl Moss, Managing Director of MyMemory Limited believes, “As a longstanding partner of Kingston, we’re delighted to be providing the
first vending machines to offer ‘Chip and PIN’ access to high value memory products. This is also great news for consumers, as it offers
them a fast, convenient and secure way of buying the very best Flash memory products on the market via our machines.”
About Kingston Technology
Founded in 1987, Kingston Technology Company, Inc. is the world’s largest independent manufacturer of memory and digital media
products. Kingston Technology operates manufacturing facilities in Malaysia, Taiwan, China and Fountain Valley, Calif. Kingston’s
back-end processing facility supports memory test and logistics. Kingston Technology supports all memory processing functions from
receipt of wafer to completed module. Kingston serves a network of distributors, OEMs, and retail customers in more than 3,000
locations worldwide.
For more information on Kingston Technology, call 01932 738950 or visit: www.kingston.com/uk
About MyMemory Limited
Founded in 2003, MyMemory Ltd is a leading supplier of digital memory products and accessories in Europe. MyMemory is based in Jersey,
Channel Islands, and they also operate out of Taipei, Taiwan. The Jersey office maintains all logistical aspects of the company, whilst
the Taipei office controls the manufacturing and distribution of MyMemory branded products. MyMemory have a diverse customer network of
over 500,000 covering retailers, businesses, schools, and individuals. They hope to dramatically expand their network of customers with
the introduction of dedicated digital memory vending machines throughout the UK and the rest of Europe.
For more information on MyMemory, call 0871 873 7899 or go to www.mymemory.com.
For further information and interview opportunities, please contact:
Kingston Technology
MyMemory
Karl Moss
My Memory Limited
Tel: 01534 78 99 22
Email: karl@mymemory.co.uk
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